Blogs – is there any point?

Blogging is a new thing for me and recently somene asked me “What is the point?”, “Doesn’t it just take up more time?”. Possibly for once I didn’t have a straight answer so I had to go out and have a good look around at what others were saying about blogging.

I found that the general concensus was that blogging is good for keeping people up to date with what you were doing; almost like and informal way of networking. It gave lots of people the opportunity to ask questions of their audiences and gather opinions without having to collate information manually, and to track and store the information.

It gave others a change to show off their work or their CV’s and provided a forum with whic to air their opinions, but also to link in to lots of different social environments and keep up-to-date with groups they were not able to attend because they were not in the relevant location or even the country!

It also seemed to mean that from an optimisation point of view that having a blog profile meant that where bloggers had other sites they could add the links and direct interested parties to their own sites for informational (or other) purposes, thereby increasing their own traffic, ranking; ratings (in some cases), and even sales.

Of course this is only my own opinion and those in the know may tend to disagree with me but hey-ho this is why they specialise and I don’t…

I do this as it is often easier for me to spend 10minutes updating a blog than it is to re-vamp a page on the website – so for me personally quicker and easier and I can do it from almost anywhere given internet access and the relevant passwords.